Birds Eye
In an effort to rebrand their frozen vegetable line Birds Eye wanted to create compelling advertisements that focus on the product. They wanted a family centered story with a household of 4 people including children. They wanted to showcase the ease of Birds Eye in comparison to fresh vegetables. Simple and easy was the goal.
In an effort to rebrand their frozen vegetable line Birds Eye wanted to create compelling advertisements that focus on the product. They wanted a family centered story with a household of 4 people including children. They wanted to showcase the ease of Birds Eye in comparison to fresh vegetables. Simple and easy was the goal.